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The world has transformed its ways of searching businesses, products, services, etc., from manual telephone books to the internet. Not only that, the whole reputation or service quality of a business is now depending on the type of websites representing the brands. People would probably want to buy the products and services or work with… Read More »

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As marketers, we need to constantly be thinking about what the next big thing is. The internet moves at a breakneck pace, and if you aren’t always coming up with new ideas for how to reach your customers, they will go elsewhere. This article discusses some of the best ways that marketers are doing now… Read More »

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Last year, the pandemic was accompanied by a wave of cyberattacks and cyber fraud attempts (most, successful). Ill-intended actors took advantage of the general state of confusion and economic instability and worked hard to get access to unsecured networks (as more people were forced to work from home) and out-of-date software tools.  As things seem… Read More »

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The world has changed due to COVID-19 and with current social distancing rules in place, it’s important for a company to have a remote interview software solution in place for conducting video interviews internally or when working with IT staffing agencies. Through our research and conversations with employers, we list 5 potential options for remote… Read More »

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Trademarks are a form of protection for Intellectual Property (IP) elements that help distinguish a brand from others in the same niche. In short, a trademark covers things like words, text, symbols, recognizable insignia, and more that help customers and business partners recognize your brand by simply looking at the visual design.  For instance, brands… Read More »

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Great teamwork can foster lifelong connections in the workplace that can make your 9-5 a fun place to spend your time. No one says that work has to be a drag, right? But along with the benefits that come to employees, employers also gain a more productive, efficient, and creative team that prioritizes success. In… Read More »

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Many businesses find it challenging to engage with past and current customers. However, integrating the right CRM and adequately using it can help leverage the growth opportunities. There’s a significant variation in prices when it comes to shopping for CRM. Therefore, it would be best to define what your business needs are before shopping for… Read More »